![]() ![]() Owing equally to the novelty and desperate need for the services that they offer, they were one of Kingston, NY’s breakout brands despite having their advertising heavily regulated by the state. As a result, five companies were licensed in the state to grow, develop and dispense medical marijuana products.Įtain, a mother and daugher-owned startup, was one of them, and on January 7, 2016, they opened a dispensary just outside of Kingston. In 2014, New York State legalized highly-regulated uses of medical marijuana for patients suffering from cancer, multiple sclerosis, HIV/AIDS and severe disability. ![]() Read More: The Scoop on Stock Up ( A Little Beacon Blog) Kingston NY “ etain kingston ny” Photo courtesy of Etain In addition to having impeccable deli and charcuterie cred (the owners also are of Marbled Meat Shop in Cold Spring), their outdoor branding game is on point: they cleared away the Boars Head umbrellas and patio furniture, put up a really readable sign with a pretty logo, and have fun chalkboard art. Onto the list: Beacon, NY “ stock up beacon” Photo courtesy of Up took root in Beacon in February as a deli, cafe and BBQ that’s a little off the beaten path it’s tucked into a residential area a few blocks away from Beacon’s main strip. The business is located in a city within 30 miles of Kingston Creative headquarters.The number of searches for the brand name + city increased by 400% or more in the last 12 months.No geography or cities in the business name.The brand name had to start the year with zero or little name recognition on Google.The brand or business location had to have been launched in the last 12 months.Thanks to Google Trends data, we can tell which new Hudson Valley businesses were remembered by the most people in 2016 (in the form of Google searches). These local brands had the biggest increases in being searched for by name + city between January 2016 and now. Branding comes down to people remembering your business. However, branding is just as important for local businesses and organizations (which is why we offer branding services as a Hudson Valley marketing agency). Say the word “brand,” and the huge ones, like Nike, Apple, or Coca-Cola come to mind right away.
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